Redefining Campus Communication
Musings on Effective Communication in Turbulent Times
In May 2024, I reflected on how campuses struggled to balance end-of-year celebrations with campus protests, highlighting a disconnect in communication strategies. Unfortunately, this challenge persists.
Today, campuses face threats to federal funding and their academic existence, making effective communication more crucial than ever. While it's essential to create engaging content for recruitment, generic announcements that fail to address current issues reveal a lack of commitment to institutional missions.
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